Quibi, JetBlue and Others Gave Away Email Addresses, Report Says


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Quibi, JetBlue and Others Gave Away Email Addresses, Report Says (variety.com)






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BeauHD

from the surprise-surprise dept.

An anonymous reader quotes a report from The New York Times: Millions of people gave their email addresses to Quibi, JetBlue, Wish and other companies (Warning: source may be paywalled; alternative source) — and those email addresses got away. They ended up in the hands of advertising and analytics companies like Google, Facebook and Twitter, leaving the people with those email addresses more easily targeted by advertisers and able to be tracked by companies that study shopping behavior, according toa reportpublished on Wednesday. The customers unwittingly exposed their email addresses when signing up for apps or clicking on links in marketing emails, said the researcher Zach Edwards, who runs the digital strategy firm Victory Medium. In the report, he described the giveaway of personal data as part of a “sloppy and dangerous growth hack.”

Mr. Edwards, a contributor to a recent studythat examined potential privacy violations by dating services like Grindr and OkCupid, wrote in the new report that one of the “most egregious” leaks involvedQuibi, a short-form video platform based in Los Angeles that is run by the veteran executives Jeffrey Katzenberg and Meg Whitman. Quibi went live on April 6, long after new data privacy regulations went into effect in Europe and California. People who downloaded the Quibi app were asked to submit their email addresses. Then they received a confirmation link. Clicking on the link made their email addresses available to Google, Facebook, Twitter and Snapchat, according to the report.
Quibi said in a statement on Wednesday that data security “is of the highest priority” and that “the moment the issue on our webpage was revealed to our security and engineering team, we fixed it immediately.”

“Mr. Edwards said customers were probably unaware of leaks at Wish, an e-commerce platform where hundreds of millions of email addresses were most likely exposed starting in 2018,” the report adds. “When users clicked on links in marketing emails from the company, their email addresses were shared with Google, Facebook, Pinterest, PayPal and others, he wrote.”

Other companies that suffered limited leaks included The Washington Post, JetBlue, and Mailchimp.

Those who can, do; those who can’t, write.
Those who can’t write work for the Bell Labs Record.

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